MOST IMPORTANT ASPECT OF YOUR SEO
- Dcza Media
- Jul 23, 2022
- 2 min read

When a website is not receiving the traffic volumes one expects, often the 1st action taken is to hire an "Expert". What if we told you that 90% of the time, you are just throwing money away?
Often website owners fall into the trap of believing that once the website is live and the SEO has been set up, they can sit back and watch the visitors arrive. The fact is that you can have the most amazing SEO set up on your site and it will still not perform without the most important & effective element of a functional SEO protocol.
Engagement.
No website starts at the top of the search rankings. Once your site's SEO is set, google and similar will mostly ignore your site until you show them that your site has value. How do you do this? We glad you asked....
The algorithms pay attention to how many visitors arrive at your site, how they interact with

your content & how long they stay for. The most powerful way to boost your rankings is to get more people to visit your site & offer those visitors meaningful content. But how do we get more visitors if we aren't ranking? By promoting your site in as many places as possible. Every time you post to social media you should be drawing attention to your website. Your site's URL should be on all your profiles and anywhere else you can get it. Have friends with their own websites? Get them to add a link to your site. Be creative.
Engaging with your social communities will also help a lot. People love brands that interact in a real way through comments, replies and even likes. When people like you more, they are far more willing to pay attention, attention that will in turn help boost interest in your website.
In a nutshell, engagement = traffic = rankings = more traffic = more sales = more engagement. and so you jump start an SEO wheel of ever increasing volume. Did you find this article helpful? Let us know in the comments. Have a question you would like us to cover? Message us HERE #seo #google #rankings #webdevelopment #capetown #design
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